How much does business coaching cost?
The simple answer is 'that depends.' Before we explore the options, it is important to recognise that business coaching should be viewed as an investment in your personal and professional development that in turn delivers a return on investment.
Naturally, you might want an idea of what to budget and what sort of returns you might expect to receive on your investment, and we will cover this as we progress. In some regards, the return on investment you receive from your business coach can be intangible, but highly valuable, such as more time with your family, reduced stress and increased personal choice.
Other returns on your coaching investment are more easily measured and quantified, such as increases in sales conversions, profitability, customer retention and cash flow. These are all powerful business metrics that can be directly attributed to your development of new skills, capabilities and being held accountable to carrying out the work required grow your business.
The next thing to consider is if you really can afford not to hire a business coach. It is widely held that an excellent business coach will help you earn much more from your business than the investment in coaching fees. The level of coaching fees will depend on your style of learning and the rate at which you wish to grow your business. Higher fees often deliver a more immersive programme that delivers faster growth.
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Coaching costs - the figures
It's an industry standard that business coaches offer a free initial session or consultation. Most life and personal coaches charge in the range of Esc, to £ioo per hour, with business coaching fees usually range from £1.5o per hour and rise to upwards of £i000 per hour for elite performers. But the reality is that coaching should not be viewed as a service that is chargeable by the hour.
The best business coaches all deliver structured coaching programmes with clearly defined deliverables. But the real value in the service is not the time these coaches invest in their clients, but the output the coaching programme delivers in terms of improved business performance and choices for the client.
Here is a question for you: what value would you put on being able to book a month-long family vacation knowing you would not need to check emails or messages for the entire duration and the business would be in better shape when you returned than when you left it?
What kind of fees should you pay?
Here are a few questions to ask yourself when deciding on the right level of investment in business coaching:
How much can I generally afford right now? Every journey has a start point. You can choose to begin with a more affordable programme and increase your investment in line with results as you grow. ActionCOACH NextLEVEL offer both free and paid programmes to suit all budgets and outcomes.
How much is a world-class business coach worth to me? If your coach is going to help you achieve your dreams or transform your life, consider what that is genuinely worth to you. Only you know how much your success means to you and what you are willing to invest — both financially and in terms of personal commitment.
What exactly am I getting for my money? How experienced and effective is your potential coach going to be? Take the time to explore case studies, testimonials and speak with other clients that have worked with your coach about their experiences and results. This will help you make the right decision for you.
What style of coaching is right for you? Would you prefer a highly focused one-to-one programme or group session along with other entrepreneurs? Both options have their respective benefits and are extremely powerful when combined.
There is no doubt that a world-class business coach can help you to explore and unlock your true potential as a business leader. Coaching should be viewed as an investment and as such, you should consider the outcomes you desire from the coaching programme when considering the level of investment.
It is important to remember that an elite-level business coach will guarantee results, so business coaching should not actually 'cost' anything, but rather be an exciting investment that yields attractive returns on investment. Why not book a virtual coffee with one of our world-class business coaches and see if business coaching is right for you?
You might also be interested in:
What is business coaching
Learn moreShould I hire a business coach
Learn moreIs business coaching right for me
Learn moreReal people, real results
See how business leaders just like you have partnered with ActionCOACH NextLEVEL and used our proven tools, systems, and frameworks to achieve dramatic, sustainable personal and business growth.
If you aren’t improving or changing the things that are stopping, you from achieving your goals then you’ve got to look at yourself as an investment.
– Harvey Sutton, Managing Director of Suttons IFA
I‘ve learned to run a successful business rather than have a job or be an employee of my own business. I actually run the business and that staff members have noticed the difference.
– Joanne Ferguson, Managing Director of CS Cleaning
Do I believe coaching is for everybody? I think you’ve got to put the work in. Your coach will get the best out of you, but you need to put that work in. It’s worth it and it pays dividends in every single way.
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Getting ActionCOACH involved in his business allowed Pete to tap into the expertise of the coach and push the business into a new direction of growth. In a short space of 6-8 weeks, Pete noticed the shift in his mindset, a better structure for the business and clarity with his figures.
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– Jo Maltby, Managing Director, Willow Brooke Day Nursery
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